Bang & Olufsen X Ferrari - Store Event

An Event to Remember

On November 15th, a beautiful Wednesday evening in Melbourne, St Kilda Road welcomed enthusiasts of Bang & Olufsen and Ferrari, including members of the Ferrari Club of Australia. A lineup of Ferraris drove through, drawing admiration from the gathered fans.

The event held here at our Premium Sound showroom marked the partnership between Bang & Olufsen and Ferrari, known for their attention to detail and commitment to quality.

A Night of Highlights

The night wasn’t just about showcasing Ferraris on St Kilda Road; it was a gathering of fans, filled with delectable food, refreshing drinks, and engaging conversations among enthusiasts of both Bang & Olufsen and Ferrari. As the Bang & Olufsen speakers played music throughout the night, attendees marveled at the Ferraris parked just beyond the showroom windows, heightening the ambiance of the event.

Among the highlights, the announcement of the favourite car stole the spotlight, granting Marc and Jo Airo a coveted pair of exclusive Beoplay EX headphones from the new Bang & Olufsen Ferrari Collection. Other prizes on offer included official Ferrari caps for a handful of lucky few whose names were drawn out during the announcements.

A Unique Collaboration

The collaboration between Bang & Olufsen and Ferrari introduces a line of products including the Beosound 2 wifi speaker, Beoplay H95 headphones, Beoplay EX earbuds, and the Beosound Explore portable speaker. Each product carries the distinguished Ferrari red, embodying the spirit of the iconic brand.

These products pay homage to Ferrari’s heritage through careful materials and quality, resonating with Ferrari enthusiasts.